Category Archive 'Gramscian Long March Through the Institutions'

13 Mar 2018

National Geographic Goes Gramscian: No More Brown-Skinned Boobs For You, Racists!

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The leftist nincompoops have captured another cultural landmark.

This month, Editor-in-Chief Susan Goldberg, accompanied by a specially-hired-for-the-occasion academic racial-grievances-mongerer with some Yale degrees, apologizes for the magazine’s traditional historic function: purveying photos of topless native girls in a respectable venue for men and boys to peruse while trapped waiting for their appointment in the doctor or dentist’s office.

Just listen to this crap:

[The black academic consultant] found… a long tradition of racism in the magazine’s coverage: in its text, its choice of subjects, and in its famed photography.

    “[U]ntil the 1970s National Geographic all but ignored people of color who lived in the United States, rarely acknowledging them beyond laborers or domestic workers,” writes Goldberg in the issue’s editor letter, where she discusses Mason’s findings. “Meanwhile it pictured ‘natives’ elsewhere as exotics, famously and frequently unclothed, happy hunters, noble savages—every type of cliché.”

Unlike magazines such as Life, “National Geographic did little to push its readers beyond the stereotypes ingrained in white American culture,” Goldberg says, noting that she is the first woman and first Jewish person to helm the magazine – “two groups that also once faced discrimination here.”

All of which strongly suggests that previous hiring policies were a lot wiser and better.

To assess the magazine’s coverage historically, [the racial grievance specialist] delved into old issues and read a couple of key critical studies. He also pored over photographers’ contact sheets, giving him a view of not just the photos that made it into print, but also the decisions that photographers and editors made.

He saw a number of problematic themes emerge.

    “The photography, like the articles, didn’t simply emphasize difference, but made difference … very exotic, very strange, and put difference into a hierarchy,” Mason tells NPR. “And that hierarchy was very clear: that the West, and especially the English-speaking world, was at the top of the hierarchy. And black and brown people were somewhere underneath.”

For much of its history, the pages of National Geographic depicted the Western world as dynamic, forward-moving and very rational. Meanwhile, [the professional race warrior complained], “the black and brown world was primitive and backwards and generally unchanging.”

How did the obviously true magically recently become “problematic”?

One trope that he noticed time and again was photographs showing native people apparently fascinated by Westerners’ technology.

“It’s not simply that cameras and jeeps and airplanes are present,” he says. “It’s the people of color looking at this technology in amusement or bewilderment.” The implication was that Western readers would find humor in such fascination with their everyday goods.

Then there’s how the magazine chose its subject matter. Mason explains that National Geographic had an explicit editorial policy of “nothing unpleasant,” so readers rarely saw war, famine or civic conflict.

So the depiction of insufficiently flattering reality in the old days was just plain wrong. People of color, even if living in the Stone Age techologically, ought to have been touched up editorially into sophisticated and superior Wakandas, and the old family magazine ought to have been delivering a steady ration of Marxist agitprop supporting Third World revolutionary movements in every issue. Right!

Left-wing idiots screw up everything they get their hands on. With the old National Geographic transformed into Whining-About-Discrimination-and-Bitching-About-Western-Civilization-While-Arguing-How-Not-Only-Equal-But-Downright-Superior-People-of-Color-Everywhere-Are Geographic, my prediction is that it’s going to be a lot less pleasant to read and circulation is going to tank.

Who the hell wants to read a bunch of Virtue Signalling sermons on Intersectionality and Oppression, the Evils of White Privilege, and the Historical Crimes of Europe and America, while waiting for one’s root canal? That sort of thing simply gratuitously deepens and extends the whole root canal experience.


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